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The impact of hard-to-open packaging on the wellbeing of elderly customers

The impact of hard-to-open packaging on the wellbeing of elderly customers

by Marketing | Apr 12, 2016 | Reseal-it, Resealable Labels

A recent study from the University of Portsmouth has found that older customers may feel powerless and vulnerable when it comes to opening everyday goods. According to the study, difficulties that the elderly face opening their products not only increase the risk of...

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Reseal-it is part of Macfarlane Labels which, in turn, is part of The Reflex Group. Reflex offers a complete end-to-end labelling and packaging solution from initial design through to the final print.

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