Tag: labels

How is packaging driving brand preference?

Brand owners from world leading FMCG manufacturers gathered at the Packaging and Converting Executive Forum (PACE) in Brussels earlier this year. Angela Campbell, Resealable Labels Director, led a Roundtable event to understand the impact and importance of easy open packaging for customers of FMCG products. A group of packaging decision ...
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A one day increase in product life can significantly reduce food waste

Nearly 15 million tonnes of food is wasted in the UK every year and almost half of it comes from our households. A recent  from WRAP has revealed that increasing product life by one day could save 250,000 tonnes of waste a year. Most often people get rid of food because they cooked too much or were not able to use it in time. has ...
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Fresher for longer - the facts on food waste

Have you ever thought about the amount of food you waste in your household? A shocking report from WRAP suggests that food waste is costing households an average of £470 a year, which rises to a worrying £700 for families with children. This is the equivalent of approximately £60 a month.* Did you know? If we all stop wasting food that ...
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Study finds ease of opening products still influences purchasing

Article featured in Packaging News (online edition - April 2014): Packaging expert Dr Alaster Yoxall, from Sheffield Hallam University, conducted the study among over-65s for . It found that 75 % of participants thought price was the most important factor influencing purchase, followed by 33% thinking brand loyalty and 25% influenced by ...
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