Tag: packaging design

Enhancing Brand Image with Resealable Packaging

Enhancing Brand Image with Resealable Packaging   The packaging industry has undergone multiple transformations and today’s brands are aiming to increase their market presence and product visibility through features such as resealable practicality, functional finishes, and an enhanced packaging design. Here are some tips on ...

Meeting the expectations of the 21st century customer

In the age of customer choice and markets overflowing with similar products, the customer is truly king! Just a small amount of innovation, alongside product price and brand loyalty, can go a long way in attracting customers’ attention. Last year, leading market intelligence agency, Mintel, conducted research on some of the main trends in ...

Resealability in the food industry

Packaging plays an important role in the food industry. Not only does it protect products from spillage and damage throughout the supply chain, but it can also affect the way customers perceive your products. With so many similar products available on the market, innovative packaging designs help to attract customers’ attention and ...

5 ways to make your products stand out from the crowd

With an increase in the number of items being available on the shelves, your products need to stand out from the crowd more than ever before. This is where effective labels and packaging come into play. Here are five things you can do to ensure your products get noticed in a busy retail environment. 1. Invest in creative ...