by Marketing | Aug 18, 2016 | Reducing Packaging Waste, Reseal-it, Resealable Labels
Environmental considerations are becoming increasingly important to customers and can influence their buying decisions. A recent report from Mintel reveals that as many as fifty-six percent of US shoppers would choose one food product over another if its packaging...
by Marketing | Jul 19, 2016 | Reseal-it, Resealable Labels
Food packaging is a highly-competitive industry that is constantly evolving to address new challenges and expectations. Here are 5 recent trends in this fast-paced industry. 1. Transparency Contemporary food incidents such as the 2013 horse meat scandal have...
by Marketing | Jul 11, 2016 | Reseal-it, Resealable Labels
Packaging plays an important role in the food industry. Not only does it protect products from spillage and damage throughout the supply chain, but it can also affect the way customers perceive your products. With so many similar products available on the market,...
by Marketing | Jun 20, 2016 | Reseal-it, Resealable Labels
Product freshness alongside its quality are important factors that may influence customers’ buying decisions. According to a recent report by Mintel Group Ltd, 57% of US shoppers evaluate product freshness by its appearance, whereas 72% rely on on-pack information...
by Marketing | May 24, 2016 | Reseal-it, Resealable Labels
Resealable packs are becoming increasing popular among FMCG manufacturers. Below are five reasons why you should consider switching to resealable technology. 1. Food hygiene Frequent opening of food products exposes them to air and reduces the time in which they can...
by Marketing | May 16, 2016 | News, Reseal-it, Resealable Labels
Macfarlane Labels are attending the Packaging & Converting Executive Forum (PACE) Americas next month. The leading packaging experts, supply chain professionals and insight directors are gathering together in Chicago, USA on the 8th and 9th June to discuss key...